Thái Tiến Trình

Partner Solution Manager, SEAPAC Region tại AppsFlyer

Theo dõi

Chương trình mentoring của Thái Tiến Trình

Giới thiệu bản thân

Enabling business partnership through multiple digital approaches.

Partner Solution Manager, SEAPAC at AppsFlyer while nurturing my interests in creating meaningful & entertaining content across channels. My blog is trinhthai.com ;)

Marketing Technology | Digital Monetization I User Acquisition |Advertising Technology | Digital Marketing I Blogging | Content Creator

Kinh nghiệm làm việc

Partner Solution Manager, SEAPAC Region

AppsFlyer

1/ Partner/Agency Development (Vietnam Focus)
- Managing and leveraging with our strategic agencies/partners for prospects and new businesses (focusing on Fintech/Banking/Finance & Gaming)
- Being the most reliable advisor for performance agencies and ad networks to gain deep understanding about AppsFlyer's products, and thus benefit our mutual clients in the best ways (via multiple webinars/consulting/1-on-1 sharing/day-to-day support)

2/ Partner Solution Manager (SEAPAC, except JP, KR, GCR)
- Leveraging the technical support and troubleshooting for partners at scale
(yes we have +10,000 partners/agencies)
- Allying across functions for strategically addressing partners/agencies issues

3/ Others
- Providing a holistic performance marketing consultancy with my understanding of Analytics platforms (Google Analytics, Firebase, and AppAnnie), Advertising Marketplace platforms (Google Ad Exchange and Ad Network Bidding Solutions), Mobile Measurement & Strategic Analytics Platform (AppsFlyer), and technical understanding (SQL, Python, XCode, Android Studio, Unity, and Machine Learning.)

Skills: Google BigQuery · Strategic Partnerships · Partnership Marketing · Problem Solving · Communication

09/2021 - Hiện tại
Content Creator

trinhthai.com

Create high-quality content across channels (focusing on blog trinhthai.com for now)
- Exclusive talks/career interviews with mid-senior level, manager, leaders in tech
- My know-how knowledge in learning a new language, building blog, growing tech career

***Key results
- Got +10000 views/users around the globe, mainly in SEA (20-40 years old)
- Received massive support & countless meaningful reviews from my audiences

Got a cool idea to discuss? Share with me via thaitientrinh@gmail.com

07/2020 - 03/2022
Marketing & App Growth Manager

SkyPaw

We build world-class Apps & share them to the world.
Check out our most downloaded Decibel X: Pro Sound Meter at
https://skypaw.com/decibelx.html

07/2021 - 10/2021
Senior Business Growth Manager

AnyMind Group

Main Focuses: Building a strong Game/App Biz Momentum while boosting team's performance
- Initiating and leveraging the long-term partnerships with Apps/Games across industries such as Entertainment & Music, Education, News & Magazines, Utilities & Productivity, Casual/Hyper-casual and so on.
- Being the most reliable advisor for clients in Performance Marketing Analytics and Monetization through the product lifecycle from account activation, technical integration, product updates, and renewal.
- Building long-lasting B2B partnerships with over XX+ Website, Application, and Game owners and clients in Vietnam (65%) and other Asian markets (Korean, Cambodia, Pakistan, and Bangladesh) with over $XXK revenue monthly occurring.
- Allying with other teams to launch updated monetization, analytics, and optimization platforms (AnyManager) successfully while ensuring the operation runs smoothly.
- Planning and expanding partnerships by providing Product/Platform Training series and Optimizing the revenue from different Business Models (Subscription, In-App-Purchase, and In-App-Ads).
- Providing a holistic performance marketing consultancy with my understanding of Analytics platforms (Google Analytics and AppAnnie), Advertising Marketplace platforms (Google Ad Exchange and Ad Network Bidding Solutions), Attribution Platforms (AppsFlyer, Adjust, and Branch), and technical understanding (SQL, Python, XCode, Android Studio, Unity, and Machine Learning.)
- Representing AnyMind at various App-related Webinars regarding Key metrics on Ads Performance/New formats for Monetization/ASO Optimization with AnyMind.

03/2018 - 07/2021
Research and Publication Analyst

Prospects Asia

• Research & Analysis
- Research on materials via Internet, ProspectsASEAN internal knowledge repository, personal interviews, or any other suitable method
- Develop ideas on topics related to business, entrepreneurship, career, education, and industry outlook in the ASEAN region.
• Content Curation
- Develop and curate content based on proposed or assigned topics
- Revise and rework content as per feedback from the Editor(s)

04/2018 - 12/2018
Business Development Executive

Interspace Việt Nam

- Managed and optimized 300 key digital accounts, both B2C and B2B, such as www.ohay.tv, www.techrum.vn/, www.seongon.com/, www.jamja.vn and so on
- Done online researches and analyzed potential businesses, 20 accounts/week
- Supported managers and HR team to build Affiliate marketing materials for new members
- Built an effective standard operations to improve the internal communication with other functions

09/2017 - 02/2018
Marketing and Sale Coordinator

ENOUVO GROUP

- Conducted researches including initiative products, competitors and customer needs.
- Promoted all the service packages via social media, customized Enouvo website’s content and held events, which attracted 50 customers+ (both B2C and B2B) to try the new product (www.enouvospace.com/) and received 95% opositive reviews from them
- Worked closely with product team for the Apps Co-working management from idealization, features/products feedback & testing product.
- Defined a more effective working flow cutting 50% for meeting to improve the company communication.
- Connected the founder with other partners & teams for company's branding.

12/2016 - 05/2017

Quá trình học tập

Munster Technological University (MTU)

Entrepreneurship/Entrepreneurial Studies

- Got my full scholarship to exchange at MTU
- Activities: Project Presentation, Mentoring, and Discussion/Debating

07/2017 - 08/2017
University of Economics - The University of Danang

International Business/Trade/Commerce - Bachelor's degree

- AIESEC Organization - Model ASEAN Meeting - Start-up & Business Cases Competitions

07/2017 - 08/2017

Hoạt động ngoại khóa

AIESEC

Marketing and Communication Manager/Marketing-Project Manager/OCP of Global Citizen Program

- Managed and developed digital platforms for AIESEC in Danang, mainly via Facebook and Youtube channels. By optimizing the content, making it more relevant to youth, our team increase 150% of both in the volume and engagements.
- Made the first large scale online market research on students in Danang ((received nearly 1000 responses), which was mainly related their interests in joining international exchange programs and internships.
- Promoted and supported over 50 students to either volunteer or take internship abroad. Supported their experience during the time they are abroad.
- Improved the cross-functional communication within organization to 150%. Our team held 8 internal local meetings over 14 months, engaged members on AIESEC in Danang's online internal community.

04/2014 - 02/2016

Tên giải thưởng

MVP Award Q2 2020

Issued by AnyMind Group

- Received this award as one of the most outstanding members in Vietnam in Q2/2020.

07/2020
MVP Award October 2018

Issued by AnyMind Group

- Achieved more than 100% KPIs revenue and 120% KPIs profit.

10/2018
Top 3 winners for Best Design category of World's First Nordic Business and Design Case Competition 2017

Issued by Design Finland 100

Design Finland 100 – Nordic Business and Design Case Competition builds a bridge between Southeast Asian top students and Finnish companies and provides a unique learning experience with real business challenges. We have competed with more than the 15 top Southeast Asian Universities (named National University of Singapore, Singapore University of Management...)!

05/2017
Leader of the year, Tier for Organizing Committee President 2015

Issued by AIESEC in Danang

12/2015
First Prize of Danang Startup Weekend Contest

Issued by the Global Shapers - DanangHub and Danang Fablab

11/2015
MVP Award Q4 2018, AnyMind Group

- Received the award which was given to only top 3% employees of AnyMind Group.
Second Prize at Startup Runway Competition 2017

Startup Runway 2017 is the initiative funded by Irish Aid, co-organized by University of Economics, The University of Danang and Cork Institute of Technology. This competition aims to empower young generations of entrepreneurs with disruptive ideas and business plan.
Top 21 Nielsen Case Competition 2017

Issued by Nielsen Vietnam

Nielsen Case Competition (NCC) is the first annual solving realistic business circumstances competition for students organized by Nielsen Vietnam.