Huynh Ky Canh

fMENTORING

Commercial Director – Electronics. tại Lazada Vietnam

Theo dõi

Chương trình mentoring của Huynh Ky Canh

Giới thiệu bản thân

Commercial Director – Electronics. tại Lazada Vietnam

Kinh nghiệm làm việc

Commercial Director – Electronics.

Lazada Vietnam

*May 2021 – Now: Commercial Director – Electronics.
• Responsible for Electronics output & input KPIs – MoM, QoQ & YoY in all Business model: Lazada MP, Lazmall MP local & Retail.
• Retain the turnover rate below 15%

Result:
+ Completing 100% in GMV vs target FY22, 85% in Buyer vs target FY22
+ GMV YoY over 80%, Buyer YoY over 65%
+ Seller >10K over the target FY22
+ All local & internationl brands are present on platform: Apple, Samsung, LG, Sony, Xiaomi, Oppo, Vivo, Realme, JBL, Harman Karrdon, Dyson, Lock&Lock, Tefal, Philips, TCL,
+ Big retailers: Nguyen Kim, Dien may xanh, The gioi di dong, Viettel, Phong Vu...

*Aug 2019 – April 2022: Category Manager – Home Appliance.
• Onboarding & incubating local brands & international brands & guaranting the perf of those in term of GMV, Project MoM, QoQ & YoY
• Recruiting & incubating big retailers on MP or on lazmall MP local & Supporting them to adopt all mechanincs from platform to drive biz.
• Training & coaching team members the way to approach, negotiate, result oriented mindset. Result: Home Appliance Lazmall MP Local & Retail YoY more than 300%
Big brands: Samsung, LG, Sony, TCL, Skyworth, Dyson, Lock&Lock, Tefal, Philips....

*March 2012 – Oct 2018:
Jan 2018 – Oct 2018: Head of Electronics Lazmall
• Penetrating the performance of local & internation brands in term of GMV, Profit, Inventory health.
• Training & Coaching team members not only operational execllence but also negotiation skills.
June 2016 – Dec 2017: Vertical head of Home Appliance
• Managing a group of members to drive the performance of Home Appliance: Small, Large & TV.
• All assortments including exclusive ones must be available on platform (including Local & International brands).

*May 2014 – May 2016: Senior Manager of HA, HL, Electronics Accessories
• Guaranting the assortments from other platforms & offlines
• In charge of output & input KPIs: sales-out, profit & inventory health.

*March 2012 – April 2014: Senior of HA, Electronics Accessories.
• Recruiting new & hot assorments.
• Securing stock, good price & good promotions with a good PnL.
Result: Top 100 sellers/brands have a YoY growth more than x3 times in term of GMV & Buyers.
Top 1 online platform for high value & branding products in Vietnam.

01/2012 - Hiện tại
Sales & Purchasing Manager

E world shopping center

• Negotiating with brands/distributors for products, Stock, price & promotions.
• Managing the group of Senior Buyers in all Electronics Categories.

Result:
• Maintain the biz growth x2.5 times YoY.
• PnL has retained at least 5% - 10% per year.

01/2009 - 12/2011
Regional Sales Manager

LG Electronics Vietnam

*2007 – 2008: Regional Sales Manager
• Managing the team: A/C distributor team & CAC project team
• Planning inventory & promotions MoM & QoQ

*2006 – 2007: Room A/C & Commercial A/C Assistant Manager
• Managing a group of A/C distributors: sell-in, A/R & sell-out support.
• Hunting big projects: working closely with Tech & Design Team to fulfill the bidding documents including product line-up consulting, price, payment...

*2004 – 2005: Room A/C & Commercial A/C staff
• Managing some wholesale key account performance: weekly sell-in & A/R in due time.
• Hunting Small, Medium projects, consulting products for project owner, negotiating selling price, payment term & A/R in due time.

Result: Top 1 A/C in GFK – 2004 -2008
Winning the big project Bitexco The Manor – Equiped with all LG products.

01/2004 - 12/2008
Retail Store Manager – trading in Room A/C, Washers, Refrigerators

135 Retail Store

• In charge of Store performance, managing technical staff, handling account book.

Result: Performance YoY x3 times

01/1992 - 12/2003